Chris Do – Typography 01

Typography is the linchpin that holds all of design together


Download:Chris Do – Typography 01

Typography is the linchpin that holds all of design together.

Prior to learning typography, I was lost. I was putting things on a page without understanding how shifting something left or right affected all the components on the page.

I remember walking through the halls of ArtCenter looking at beautiful pieces of design work and thinking, “One day, I will get there.”

It wasn’t until my third term at ArtCenter where things began to change.

I was enrolled in an art class, and it was in this class where everything that confused me about typography, suddenly made perfect sense. Everything about how type works fell into place.

This was the big moment that shifted my thinking and understanding of design. Notice I didn’t write typography—I mean design. I saw how the fundamentals of type could be incorporated into all facets of design.

Repetition and contrast
This is the backbone of typography.
Contrast is king. You will learn how to achieve clarity, visual interest and draw in your viewer through these two principles to greatly improve your typography.

Demystify type by breaking it down to its basics.
You will look at works of design through the lens of various grid systems. We break them all down for you so you can see the relationship between objects and draw your own conclusions.

Typography details
Take a deep dive into the history of type.
Where do we get letterforms from? Go back to the beginning of type, starting with ancient Greek and Roman lettering, all the way through to the modern day digital typesetting of today.

Layout and application
Learn the rules and see them come to life.
Watch Chris as he walks a student through several design assignments and demos. Then, put your knowledge to the test in the homework assignments and bonus content.

What’s included:
Over 6 hours of Video Content
Typographic Design Principles
Demo from Chris
7 Week Homework Assignments
Bonus: Design Critique Videos
Bonus: Web Design Review

Download Files Size:5.35 GB

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